After all, without SEO your content may be lost somewhere on page 50 of the search results; and we all know traffic on those pages is less than satisfactory. Likewise, your first-page ranking can only do so much if your content post-click is crummy. That’s why a good relationship between SEO and great content is essential! Here are a few tips on how to write SEO friendly content to help your blog or website rank higher in the search results.
But before we get into that, let’s first address the elephant in the room – what is SEO friendly content?
SEO friendly content is simply content that is optimized to rank well in the search engines. This can be achieved by following some best practices in terms of keyword usage, title tags, meta descriptions, etc. When done correctly, SEO friendly content will help your website or blog rank higher in the search results, thus increasing your organic traffic.
Now that we’ve got that out of the way, let’s get into some tips on how to write SEO friendly content.
1. Write for your audience first
This may seem like a no-brainer, but it’s worth mentioning nonetheless. The number one rule of writing great content, whether for SEO or not, is to write for your audience first. This means creating content that is interesting, informative, and relevant to your target reader.
If you focus on creating content that is designed to appeal to the search engines, you will likely end up with content that is dry, boring, and unreadable. Not only will this turn off your readers, but it will also reflect poorly in the search results. So, make sure your content is engaging and informative first and foremost, and the SEO will follow.
2. Do your keyword research
Once you know who your target audience is and what kinds of things they’re interested in, it’s time to do some keyword research.
Keyword research is important for a couple of reasons. First, it will help you determine which keywords or phrases to target in your content. This is important because you want to make sure
2. Use keyword-rich titles
SEO friendly titles are one of the most important aspects of on-page optimization. The title is what appears in the search engine results pages (SERPs), and it is what will determine whether or not people click through to your content.
Your title needs to be attention-grabbing and relevant to the content that follows. It should also include your target keyword, so that your content can be easily found by people who are searching for that term.
Here are some tips for writing SEO friendly titles:
1. Keep it short and sweet
Your title should be no more than 60 characters, as this is the maximum that will appear in the SERPs. Any longer than this, and your title will be truncated.
2. Make it descriptive
Your title should give readers a good idea of what they can expect to find in your article. If it’s too vague, people may not click through.
3. Use your target keyword
Including your target keyword in your title will help your content to be found by people who are searching for that term. However, don’t stuff your title with keywords – this will only serve to make it less readable.
4. Use numbers and symbols
If you can include numbers or symbols in your title (such as # or%), this can make it more eye-catching.
5. Use compelling language
Your title should be designed to entice people to click through to your content. Use strong language that compels people to take action.
6. Test, test, test
As with all things SEO, it’s important to test different versions of your title to see what works best. Try different length titles, different keywords, and different formats to see what gets the best results.
3. Use keyword-rich headlines
Are you struggling to get your content noticed by your target audience? If so, then it’s time to start using keyword-rich headlines.
A headline is one of the most important elements of an article or blog post. It’s what catches the reader’s attention and tells them what the piece is about. And, if it’s keyword rich, it can also help your article rank higher in search engine results pages (SERPs).
So, how do you write a keyword-rich headline? Here are a few tips:
1. Use keywords that are relevant to your topic
When choosing keywords for your headline, make sure they are relevant to the topic of your article or blog post. Using irrelevant keywords will not only turn off your readers, but it will also hurt your search engine ranking.
2. Keep it short and sweet
Your headline should be short and to the point. It should be easy to read and understand. And, most importantly, it should include your target keyword.
3. Make it catchy
Your headline should be catchy and attention-grabbing. After all, you want your readers to actually read your article, right?
4. Use keyword-rich phrases
In addition to using keywords in your headline, you should also use keyword-rich phrases throughout your article. This will help your article rank higher in SERPs and also help your readers understand what your article is about.
5. Use numbers and symbols
Numbers and symbols are attention-grabbers. They can help your headline stand out and make it more likely for readers to click on your article.
By following these tips, you can write keyword-rich headlines that will help your content get noticed by your target audience. So, what are you waiting for? Start writing those headlines!
4. Use keyword-rich meta tags
If you’re serious about ranking in Google search, then you need to make sure you’re using keyword-rich meta tags.
Meta tags are one of the most important on-page SEO elements, yet they’re often overlooked or not used properly.
In this article, we’ll cover what keyword-rich meta tags are, why they’re important, and how to use them to get more traffic from Google.
What Are Keyword-Rich Meta Tags?
Meta tags are HTML tags that provide information about a web page. They’re used by search engines to help index and rank pages.
There are a variety of different meta tags, but the most important ones for SEO are the title tag and meta description tag.
The title tag is the most important meta tag, as it tells search engines what the page is about. The meta description tag is also important, as it gives searchers a brief summary of what the page is about.
Both the title tag and meta description should include your target keyword. This tells search engines what the page is about, and it also helps searchers understand what they’ll find on the page.
Why Are Keyword-Rich Meta Tags Important?
Meta tags are important for two main reasons:
They help search engines understand what your page is about.
They help searchers decide whether your page is relevant to their search.
If you want your pages to rank in Google, you need to make sure both search engines and searchers understand what your pages are about.
The best way to do this is to use keyword-rich meta tags.
How to Use Keyword-Rich Meta Tags
Now that you know what keyword-rich meta tags are and why they’re important, let’s look at how to use them.
There are a few things to keep in mind when using meta tags:
Don’t stuff your tags with keywords. This will hurt your SEO.
Make sure your tags are relevant to the page content.
Keep your tags short and to the point.
Include your target keyword in both the title tag and meta description tag.
If you follow these
5. Use keyword-rich alt tags
If you want your website to rank highly in search engine results pages (SERPs), you need to make sure your images are optimized for search engines. One way to do this is by using keyword-rich alt tags.
What is an Alt Tag?
An alt tag is a piece of HTML code that allows you to provide a text description for an image on your website. The text inside the alt tag will be displayed if the image can’t be loaded for some reason.
Why Use Alt Tags?
Alt tags are important for two reasons:
1. They help search engines understand what the image is about.
2. They provide a text alternative for users who can’t see the image.
How to Use Alt Tags
When adding an image to your website, you should always include an alt tag. The text inside the alt tag should accurately describe the image.
If the image is decorative and doesn’t add to the content of the page, you can leave the alt tag blank.
Here’s an example of an image with an alt tag:
And here’s an example of an image with no alt tag:
As you can see, the second image is missing the alt attribute altogether. This is not ideal, as it doesn’t provide any information about the image to search engines or users who can’t see it.
Keyword-Rich Alt Tags
Including keywords in your alt tags can help your images rank higher in SERPs. When choosing keywords for your alt tags, make sure they’re relevant to the image and the content of the page.
Here’s an example of an image with a keyword-rich alt tag:
This alt tag is keyword-rich because it includes the keyword “black cat.” Including keywords in your alt tags is a good way to optimize your images for search engines.
Do Alt Tags Impact SEO?
Yes, alt tags can impact your
6. Use keyword-rich anchor text
If you’re serious about SEO, then you need to pay attention to your anchor text. Anchor text is the text that other websites use to link to your website. It’s important because it tells search engines what your website is about.
The best anchor text is keyword rich. That means it contains the keywords that you want to rank for. For example, if you’re a plumber, you might want to use the anchor text “plumbing services.”
Some website owners try to trick search engines by using keyword-stuffed anchor text. But this doesn’t work anymore. In fact, it can actually hurt your SEO. So make sure your anchor text is relevant and keyword rich.
7. Use keyword-rich body copy
Are you looking to improve your website’s SEO? Then you need to make sure you’re using keyword-rich body copy.
What is keyword-rich body copy?
Keyword-rich body copy is simply body copy (the main text on a web page) that contains a lot of keywords.
Why is keyword-rich body copy important?
Body copy is one of the most important places on a website to use keywords. That’s because when someone is searching for something online, they’re likely to use keywords that are included in the body copy.
If your website doesn’t have a lot of keywords in the body copy, then it’s not going to rank well in search engines. And if it doesn’t rank well in search engines, then it’s not going to get a lot of traffic.
How can you make sure your body copy is keyword-rich?
There are a few things you can do to make sure your body copy is keyword-rich:
1. Use keyword-rich phrases
When you’re writing body copy, make sure to use phrases that contain keywords. For example, if you’re a plumber, you might use the phrase “leaky pipes.”
2. Use keyword-rich sentences
In addition to using keyword-rich phrases, you should also use sentences that contain keywords. For example, “If you’re looking for a plumber to fix your leaky pipes, we can help.”
3. Use keyword-rich paragraphs
Just as you should use keyword-rich phrases and sentences, you should also use keyword-rich paragraphs. For example, a paragraph about leaky pipes might look something like this:
“Leaky pipes can be a real pain. If you’re dealing with leaky pipes, we can help. We’re experienced plumbers who can quickly fix your leaky pipes. We understand the frustration that comes with dealing with leaky pipes, so we’ll work quickly to get the job done.”
As you can see, this paragraph contains a lot of keywords related to leaky pipes.
4. Use keyword-rich titles
In addition to using
8. Implement Google Authorship
Google Authorship is a program that was created by Google to help improve the quality of content on the internet. The program allows authors to link their articles to their Google+ account, which gives them a “rel” tag that tells Google that they are the author of that article. This program was created to help Google identify who the author of an article is, so that they can show that author’s name and photo next to the article in the search results. This program is also intended to help Google identify which articles are more likely to be high quality, so that they can rank those articles higher in the search results.
There are two ways to set up Google Authorship for your articles. The first way is to add a “rel” tag to the HTML of your articles, which tells Google that you are the author of that article. The second way is to use the Google Authorship markup tool, which allows you to add the necessary “rel” tag to your articles without having to edit the HTML.
Once you have set up Google Authorship for your articles, you will need to create a Google+ profile and link it to your articles. You can do this by going to your Google+ profile and selecting the “Contributor to” section. From there, you can add the URL of your website and select the articles that you want to be associated with your Google+ profile.
If you are an author who wants to improve the quality of your articles and get your name and photo next to your articles in the search results, then you should consider setting up Google Authorship for your articles.
9. Promote your content
Assuming that you have already created great content, you now need to get the word out and promote it. Here are 9 ways to promote your content and get more traffic to your site.
1. Social Media
Social media is a great way to promote your content and reach a larger audience. Post your content on Twitter, Facebook, LinkedIn, and other social media sites and make sure to use relevant hashtags.
Email is another great way to promote your content. Send an email to your list with a link to your latest article or blog post. You can also reach out to other bloggers and influencers in your industry and ask them to share your content.
3. Guest Blogging
Guest blogging is a great way to get your name and your content out there. Find blogs in your industry that accept guest posts and pitch them an article. Be sure to include a link back to your site in your bio.
Forums are a great way to connect with people in your industry and promote your content. Find relevant forums and start participating in the conversations. When you have something valuable to add, be sure to include a link to your content.
Google+ is a great way to reach a wider audience and promote your content. Post your content on Google+ and use relevant hashtags. You can also join Google+ communities related to your industry and share your content there.
Pinterest is a great way to promote visual content, such as infographics and images. Create pins for your content and include a link back to your site.
LinkedIn is a great platform for promoting business-related content. Post your content on LinkedIn and share it with your connections. You can also join LinkedIn groups related to your industry and share your content there.
Instagram is a great platform for promoting visual content. Post images and videos related to your content and include a link to your site in the bio.
YouTube is a great platform for promoting video content. Create a channel for your business and upload videos